Knowledge with open doors.
Alquimia Incomum is a bar and events school. We share content for those who want to start or continue learning about mixology and the work of a bartender.
O caminho do bar is a free course with text-based lessons, practical activities, and downloadable PDFs; no registration required. Complementary videos will be added as they are published on the YouTube channel. You can study at your own pace and return to the modules whenever you need.
Support via PIX is voluntary and helps ensure the continuity of the content. Contributing is not a requirement to access the classes.
In-person workshops are part of the school’s plans. Information will be released when the schedule is confirmed.
Stay tuned for upcoming videos on the channel. · Support the course
About the author
Hugo de Carvalho He has been a professional bartender since 2018, having graduated from the program. Learning for Life, from Diageo, and founder of Alquimia IncomumHe works in the setup and operation of bars for events and is the author of the manual. O caminho do bar, which serves as the basis for the school’s open course.
His teaching work combines his experience in the bar and three academic backgrounds: Bachelor’s degree in Business Administration from UniCarioca, Bachelor’s degree in Public Relations from UERJ and MBA in Data Analysis and Science from UNISUAM.
How does this information appear in the course?
- Public relations: It guides the content related to hospitality, professional communication, customer service, and customer experience.
- Administration: It contributes to the organization of materials and inventory, the preparation of technical specifications, cost evaluation, and pricing of services.
- Data Analysis and Science: It supports the use of records and indicators to track waste, compare results, and improve processes.
In Hugo’s approach, learning cocktail making involves understanding the recipe and the context in which it will be served: the team, the available resources, the audience, and the event’s protocols. Therefore, the classes connect the preparation of drinks to the work routine, with explanations, examples, and exercises.
The course aims to provide a foundation for beginners and references for continued practice. Professional autonomy is built through study, experience, and review of one’s own work. Knowledge is shared openly so that each person can learn at their own pace.
Discover the modules of the open course O caminho do bar.
The images identified as illustrations support the reading and do not represent proof of events that occurred. To study the current version of each lesson and download its PDF, access the [link/resource]. course modules.